Faculty staff profile

Richard Speed

PhD (Loughborough), BA (Oxon)
ANZ Professor of Strategic Marketing

Richard Speed works and researches across the areas of marketing and strategic management. As ANZ Professor of Strategic Marketing, Richard teaches within both award and executive programs at MBS.

Richard’s research publications focus on marketing strategy and market-oriented organisations; building and sustaining valuable brands; sponsorship and applications of marketing outside the commercial domain. Widely published, Richard also serves on the editorial review board of the European Journal of Marketing, and he has acted as an occasional reviewer for numerous other publications.

Richard has consulted and presented on marketing strategy to a wide variety of international and Australian companies, as well as within the not-for-profit sector. His clients include PricewaterhouseCoopers, Ford Australia, Hewlett Packard and the Civil Aviation Safety Authority.