Economic Lessons from Parenting

Professor Joshua Gans
Director Centre for Ideas and the Economy
Professor Gans leads the audience through 10 key economic principles and explains how these principles can be applied to the world of parenting. This lecture investigates if incentives and rewards can prompt children to do things like sleep through the night, eat healthy meals, clean up their rooms and do their homework. Taking his teachings from the classroom to the modern household, Professor Gans explains what happened when he applied these economic principles to raising his own three children. The results are surprising.
Running time 30:56 minutes
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